Question 1

What is Influence IRL?

Accepted Answer

Influence IRL is a marketplace that connects brands and agencies with local creators for real-world campaigns — pop-ups, launches, and activations where a creator actually shows up in person.

Question 2

Which cities are you launching in?

Accepted Answer

Toronto first. New York and London are coming soon.

Question 3

Is it free to join?

Accepted Answer

Yes. Influence IRL is free for both brands and creators while we're in early access.

Question 4

How do brands and creators handle payment or gifting?

Accepted Answer

That's worked out directly between the brand and the creator — whether it's a flat rate, gifting, or just the experience. Influence IRL isn't part of that arrangement.

Question 5

How is this different from other influencer platforms?

Accepted Answer

Most platforms are built around content first. Influence IRL is built around the real-world moment first — the place, the date, and creators who can actually be there.

Reel creators.
Real life.

Place & date come first

Real, local creators

You deal directly

Frequently asked questions

Ready to get creators IRL?